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council case studies

Communications Champions - Frankston City Council

21/2/2019

 
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Location: Metro Melbourne
Population: 139,511
Years involved in Garage Sale Trail: 1
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Frankston City Council came on board with Garage Sale Trail in 2018 with plenty of enthusiasm for delivering a successful communications plan. The team worked collaboratively and structured their approach so that regular catch-ups ensured no opportunity was missed and they could remain on top of how registrations were performing. 

Taylor McVean, Communications Co-ordinator at Frankston City Council provided some insight into how they' worked internally and promoted the program to the community. Learn More.


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Winner of the Newcomer Award - Barossa Council

21/2/2019

 
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Location: Regional SA
Population: 24,256
Years involved in Garage Sale Trail: 1

Barossa Council were new to Garage Sale Trail in 2018 and got off to a flying start. The engagement from the community was immediate thanks to Councils dedicated efforts promoting the program from the get-go. 

We spoke to Taryn Davis, Communications and Engagement Officer at Barossa Council to find about how they achieved such success in year one. Learn more


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Planning & Using Council Channels - City of Tea Tree Gully

12/1/2018

 
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The City of Tea Tree Gully highlighted the problem of illegal dumping in a media friendly way, whilst building a strong sense of community and promoting other council services by making the most of council channels with a detailed plan, learn more. 

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Community Engagement Through Social Media - Lockyer Valley Regional Council

12/1/2018

 
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Taking a personal approach to community engagement during the campaign, the Mayor and Councillors at Lockyer Valley Regional Council, got involved in a 'Fancy-Dress' photo shoot. The fun images were used to promote the program through social media, encouraging residents to get involved. Watch the video presentation to learn more. 

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Promoting Council Facilities - Brisbane City Council & City of Tea Tree Gully

12/1/2018

 
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Brisbane City Council hosted 2 Tip Shop sales and Tea Tree Gully organised a library sale to promote reuse, waste reduction and other council facilities and waste services, learn more.

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    About

    Councils from all over Australia have shared the many ways they bring Garage Sale Trail to life in their local areas.  Dive in to these case studies to get inspired.

    To find out the impacts the program could have at your council, use our Council Impact Calculator below.

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    Case Study Topics

    All
    Ambassador
    Community Engagement
    Community Sale
    Council Channels
    Council Facilities
    Council Run Sale
    Economic Development
    Generating Media
    Hard To Reach Communities
    Internal Engagement
    Local Partnership
    Marketing
    Mayor Involvement
    Strategic Objectives
    Suitcase Sale
    Waste Education
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